Tyler Denk, CEO of beehiiv, shares his stance against the growing trend of companies replacing human customer support with AI. He argues that beehiiv has taken the "complete opposite approach" by investing in real human support, and highlights that users consistently rave about the quality of their support team.

Denk's core logic centers on the idea that there is so much mediocrity in everyday customer experiences that providing genuinely excellent, human-driven support becomes a powerful differentiator. The post implicitly critiques the rush to automate customer-facing interactions and positions high-quality human support as a competitive advantage rather than a cost center.